Athleticism In The New Millenium

There’s a thrilla going on in Manila. No, Muhammad Ali hasn’t returned from the fray to reclaim his fighting day glory, but instead this fight is against a bigger opponent: getting older.

I have observed a resurgence of athleticism among...

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How Many Friends is Too Many?

My 12-year-old stepdaughter gloriously announced to me that she has 256 friends on Facebook, I was ready to answer back that I have 368 when I was struck by a thought.

How many friends do I have?

The meaning of friendship has altered...

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Why Multitasking Is Getting You Nowhere

Most days, I wake up pretty early. Early-Bird early. Before-the-sun-rises early. I have a window of time, a magic few hours, utterly to myself, before the sun fully paints the sky. In New York City, at this hour, the streets are utilitarian and...

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Welcome To The Immaterial World: A Dematerialised Future

In our latest Future Sign we look at how dematerialization is emerging as a significant new direction for consumer culture. One of the most interesting things about the move from the Real to the Virtual is how it reflects a real...

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Clicktivism: The Death of The True Activist?

This morning I received a Facebook invitation to join a group called “Libraries Across Africa”. Now, I don’t know what “Libraries Across Africa” exactly is, but I quickly clicked the link, glazed over some copy about wanting to...

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The Graying Future Of Technology

I’m on Skype with my father explaining how to upload images to his Facebook account – a test of patience and persistence. Whilst I may be labeled an indignant son, it struck me as to why technology brands seem intent on ignoring older...

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Read It And Eat: The Emergence Of Food 'Zines

Traditionally the preserve of 'underground' music fans 'zines, those Xeroxed journals often found lingering around the flier rack of independent bookshops and underground record purveyors, are making a significant comeback. Whether this is partly...

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Is This The Death of Email?

A great review, published in Fast Company, in June, tells us about the end of the Email. Sheryl Sandberg (Facebook COO) spoke about the fact that only 11% of teenagers use Email as a communication tool. She said "If you want to know what people...

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Urban Orchards & Rooftop Gardens: The Rise of Pastoral Life

It’s been a while since we first identified the Pastoral Life trend, but the last few months has seen an avalanche of fresh examples showing the extent to which people around the world are aspiring to the ideal of country living. It seems that...

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An Eerie Look Into The Future of Billboards

While a flippant ‘Minority Report’ comparison presents itself far too easily in a case like this, several companies coming out of Tokyo have begun experimenting and testing out a new, more accurate form of ‘targeted advertising’....

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